Your weekly dose of innovation, inspiration, and insights.

Welcome to This Week’s coreWEEKLY – prep season’s here, and it’s personal.

Let’s get to it.

📈 Black Friday Prep for Firearms Retailers

Two months might feel like plenty of time, but trust us, Black Friday prep starts now. This blog breaks down why it matters and how you can get ahead before the rush.

🛠 From the Help Desk – When the Customer Isn’t There

Need to process a refund but the customer isn’t in the store? This quick walkthrough shows you exactly how to do it through coreCLEAR, no stress, no guesswork.

🎯 Retail Mastery 6 – Replay Now Available

Greg laid it all out, from operations to marketing to making your Black Friday flow. It’s smart, simple, and ready when you are.

📅 Upcoming Webinar

🎵 coreAI Tactics – Episode 10

📅 Wednesday, September 24 | 🕐 1 PM EST

AI isn’t just for data anymore, it’s shaping how brands sound and feel. In this episode, Joel’s showing you how to use AI to build soundtracks that actually match your vibe and message.

🤖 Webinar Replays with Webby

Catch up on your own schedule, and let Webby answer your questions while you watch. It’s kind of like having an extra team member in the room.

🌟 Five-Star Shoutout of the Week

We don’t just read your reviews, we talk about them. So when you leave a note that hits home, it doesn’t go unnoticed. Thanks for being part of what makes Coreware better.

💬 Your Voice, Your Coreware

Every idea you share shapes what we build next. Big or small, we’re always listening.

🗂 coreARCHIVE – All Past Editions in One Spot

Whether you missed a week or want to look back at something helpful, every issue of coreWEEKLY lives here.

Thanks for sticking with us, see you next week.

— The Coreware Team

Black Friday Prep for Firearms Retailers: Your Super Bowl is Coming

The clock’s ticking. In about two months the holiday shopping season kicks off, and Black Friday is right in the middle of it. For firearms retailers, this isn’t just another sales day, it’s the day that can change the tone for the rest of the year.

We want you to take this serious. If you’re behind, you still have time. If you’ve started, there’s room to sharpen things. But the truth is, if you don’t have a written plan right now, you’re already playing catch-up. The good news? You can catch up. You can still win big.

Let’s walk through what you need to do. Think about it in three phases: Preparation, Execution, and Post-Sale Momentum.

From The Help Desk

coreSTORE - Sales - Refund a customer when the customer is not present

From The Help Desk💡

coreSTORE - Sales - Refund a customer when the customer is not present

Process a Refund When the Customer Is Not Present

Normally, refunds require the customer to be present to swipe their card. If the customer is not present, follow these steps.

Step 1: Process the Refund in: coreCLEAR

1. Sign in to the coreCLEAR Portal.

2. Open the Transaction List.

3. Locate the transaction you want to refund.

4. Select the Refund button (red) next to the transaction.

Replay ready: Retail Mastery 6

You missed it, but we’ve got you covered.

Greg Turner just dropped the Black Friday playbook, ops, merch, marketing, money.

Upcoming Webinars:

The stage is set, coreAI Tactics Episode 10 hits September 24.

Forget random playlists. This is how you make AI the DJ your brand deserves. Pick the vibe, set the mood, and let your soundtrack tell the story.

📅 September 24 | 1 PM EST

🎙 Hosted by Joel Cheney

Register Here!

Webinar Recaps:
Watch with Webby by Your Side!

Missed our latest webinar? No worries! Now you can watch the recap whenever it fits your schedule. But here’s the game-changer—meet Webby, your perfect webinar companion. As you watch, Webby is right there with you, ready to answer any questions or provide extra insights on the spot. It’s like having an expert by your side the entire time. Ready to dive in with Webby? Click below to start watching and chatting!

💬 Your Voice, Your Coreware – Share Ideas & Feedback

Have a suggestion, spotted a bug, or need specific training materials? We want to hear from you! Visit our feedback board to submit your ideas, requests, or issues, and help shape the future of Coreware.