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coreWEEKLY _ Week of February 23rd to February 27th

March 06, 20264 min read

Your weekly dose of innovation, inspiration, and insights.


AmChar 2026, Platform Upgrades & What’s Ahead

March is coming fast, and we’re heading to Savannah for two focused days at the AmChar Dealer Trade Expo 2026. This week’s coreWEEKLY covers where we’ll be, what AmChar’s twenty-year milestone says about distributor trust, new FFL qualifying event guidance, major platform upgrades, and what’s coming up live.

📍 AmChar Dealer Trade Expo 2026

We’ll be in Savannah this week, spending time talking through what’s selling, what’s shifting, and how to head into the next season with clarity. If you’re attending, stop by and say hello. We’re looking forward to connecting in person.

🧠 Twenty Years of Doing Business the Right Way

In firearms retail, trust is built shipment by shipment. This week’s blog looks at what AmChar’s 20-year milestone reveals about distributor relationships and what steady, disciplined operators should be paying attention to right now.

🛠 From The Help Desk – coreSTORE FFL Qualifying Events

Need to create and apply qualifying events? This guide walks through where to find them and how to attach them properly to an e4473.

🎥 Replay Ready: Inside the Upgraded BFG Platform

The full walkthrough is now available. See the redesigned marketplace experience, improved navigation, and updated interface in action.

🤖 Watch With Webby

Catch any webinar replay with Webby alongside you, delivering instant answers and added context while you watch.

📅 Upcoming Webinar – coreBLAST Episode #5

Join us live on March 4 at 1:00 PM EST for an exclusive look at major platform upgrades and what’s next across the Coreware ecosystem.

📅 Next Evolution of BFG – Live on March 10

We’re taking a closer look at the upgraded BFG Marketplace on March 10 at 1:00 PM EST. See how the redesigned experience helps retailers move faster and operate smarter.

🌟 Five-Star Review of the Week

The feedback you share, what’s working, what needs adjusting, and what helps most during busy weeks, keeps us aligned with how real stores operate. That back-and-forth is what makes improvements meaningful.

🗂 coreARCHIVE

Every coreWEEKLY, all in one place. Revisit, explore, or catch up anytime.

— The Coreware Team


amcharcoreware

AmChar Dealer Trade Expo 2026

We’ll be in Savannah this week for the AmChar Dealer Trade Expo, two days focused on retailers, manufacturers, and industry partners planning for what’s next. We’ll be spending time talking through what’s selling, what’s shifting, and how to head into the next season with a clear strategy.

If you’re attending, stop by and say hello. We’re looking forward to connecting in person.


amchRAR

What Firearms Retailers Can Learn from AmChar and Why We’re Heading to Savannah

Spend enough time in the firearms industry and you begin to notice something interesting about longevity. Companies that survive for decades usually are not the loudest voices in the room. They are the ones that quietly solve problems for dealers year after year until trust becomes part of their reputation.

That kind of trust cannot be manufactured through marketing. It gets built shipment by shipment, order by order, and relationship by relationship.

That is a big part of the reason the AmChar Dealer Trade Expo reaching its 20th year matters.

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From The Help Desk

coreSTORE - FFL - Qualifying Events

This article explains how to create qualifying events and how to apply them to an e4473.

Create a qualifying event

  • Go to FFL > Qualifying Events.

helpdeskCoreware

🎥 Replay Ready: Inside the Upgraded BFG Platform

Couldn’t join us live? No worries.

The replay is now available. Watch the full walkthrough of the upgraded Buying Freedom Group platform, including the new shopping experience, improved navigation, and enhanced interface.

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📅 Upcoming Webinars:

coreBLAST Episode #5: An Exclusive Look at Major Platform Upgrades

Join us live Wednesday, March 4 at 1:00 PM EST for coreBLAST Episode #5. Ezra is unveiling major platform upgrades and giving a first look at what’s next across the Coreware ecosystem. This is where new tools launch, smarter workflows drop, and platform-wide improvements are revealed. coreBLAST is built to keep you fast, compliant, and ahead of the curve.

Save your seat.

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The Next Evolution of BFG Is Here, Let’s Take a Closer Look

Join us live on March 10 at 1:00 PM EST for an inside look at the upgraded BFG Marketplace. We’ll walk through the redesigned experience, show how it’s helping retailers move faster and operate smarter, and share what it means for the broader ecosystem.

Be there, and stick around for exclusive live giveaways

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Webinar Recaps:
Watch with Webby by Your Side!

Missed our latest webinar? No worries! Now you can watch the recap whenever it fits your schedule. But here’s the game-changer, meet Webby, your perfect webinar companion. As you watch, Webby is right there with you, ready to answer any questions or provide extra insights on the spot. It’s like having an expert by your side the entire time. Ready to dive in with Webby? Click below to start watching and chatting!

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💬 Your Voice, Your Coreware – Share Ideas & Feedback

Have a suggestion, spotted a bug, or need specific training materials? We want to hear from you! Visit our feedback board to submit your ideas, requests, or issues, and help shape the future of Coreware.

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