Your most valuable retail asset isn't in your store | coreWEEKLY
coreWEEKLY

Your most valuable retail asset isn't in your store | coreWEEKLY

Joel Cheney
August 31, 2026
3 min read

Welcome back to coreWEEKLY, your go-to guide for unlocking new growth opportunities.

In this week's featured article, we examine why your most valuable square footage isn't constrained by your store's physical walls. Learn how your website provides unlimited digital space to run low-cost experiments, test new services and memberships, and uncover hidden revenue.

In this week's coreDEMO, explore practical ways to utilize the Contacts module, from reviewing purchase histories to setting follow-up reminders. Over at the Resource Center, check out our step-by-step guide on creating a central Brand Kit to keep your logos, colors, and fonts consistent across every marketing channel.

Plus, don't forget to register for coreBLAST Episode 22 taking place this Wednesday, September 2nd at 11:00 AM ET. You can catch the Episode 21.5 replay on our YouTube channel here.

Let’s dive right into this week's playbook!

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Your Most Valuable Square Footage
May Not Be in Your Store

Every square foot in your store costs money whether it's producing revenue or not, forcing you to make tough calls about display space, inventory, and floor plans. But what if your highest-margin growth opportunities don't require expanding your physical footprint at all? This week, we're breaking down why your website is your most valuable real estate asset and how you can use unlimited digital space to run low-risk, low-cost experiments on new classes, memberships, and services before investing heavy capital.

coreDEMO:
Contacts Module Use Cases

See how the Contacts module in Coreware can help your team manage customer information and stay on top of follow-ups.

In this coreDEMO, we cover practical ways to use contact records, including reviewing customer purchase history, recording customer interactions, and setting reminders for future follow-up.

Resource Center: 
Create a Brand Kit (Logos, Colors, Fonts)

Your brand kit is the identity layer the rest of Marketing leans on. Set it once and your email campaigns, web pages, and branded documents all pull the same logo, the same colors, and the same fonts — instead of whatever each person happened to have on their desktop.

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coreBLAST Episode 22

Coreware is packed with powerful features, but with constant updates and new rollouts, it’s easy to miss game-changing tools sitting right inside your system.

Join us on Wednesday, September 2 at 11:00 AM ET for coreBLAST Episode 22.

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Upcoming: Compliance COREner

Compliance doesn't have to be a headache when you have the right playbook. 

Compliance COREner will feature a special guest to break down the latest regulatory shifts and share actionable strategies to keep your operations bulletproof. Stay tuned for registration details!

Replay Ready: coreBLAST Episode 21.5

coreBLAST is more than an update; it’s where Coreware’s major developments are revealed, explained, and put into action. Catch the Episode 21.5 replay to stay ahead of the curve.

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